Posts by Paul Hickey
Would You Marry Amazon Alexa? Interview with Project Voice Founder Bradley Metrock
WATCH LISTEN READ Those of us building Voice Apps for Alexa and Google Assistant have naturally become evangelists and power users of the voice assistants and smart speakers. Case in point, I don’t know anybody who knows more about How To Use Alexa than creator of Project Voice and CEO of Score Publishing, Bradley Metrock.…
Read MoreMust Read: What Will Happen In Voice In 2020
READ 2020 is going to be a HUGE year for Voice. Specifically, 2020 is going to be the year that most businesses start to get entry-level Voice Apps, just like they started getting websites in the early 2000s. SMBs Will Get A Voice What does this mean? It means that your local HVAC repair business,…
Read MoreWhat Are The Best Tools Available To Make Your Own Voice Apps? (Alexa Skills and Google Actions)
WATCH LISTEN READ The same way that our lives all improved as consumers and eventually as marketers and business owners in 2008-2010 with the advent of the iPhone and other smartphones, 2020 will be the year and certainly mark the beginning of the decade in which all of our lives improved due to Voice technology,…
Read MoreHow I'm Building A Successful Remote Workplace
WATCH LISTEN READ I recently asked my good friend QuHarrison Terry, head of growth marketing at Mark Cuban Companies, and co-founder of the amazing content creation company Inevitable/Human, what he thought I could do to improve my overall content strategy. Being familiar with my love for being a practitioner in the technology space, and teaching…
Read MoreGoogle Site Kit WordPress Plug-In Review – Data Driven Daily Tip 356
WATCH LISTEN READ I’m a big fan of time saving tips. The Google Site Kit WordPress Plug-in is a huge time saver. It’s purpose is to connect four main Google Digital Strategy Tools that we always use for ourselves and our clients: 1. Google Search Console 2. Google Analytics 3. Google Page Speed Insights 4.…
Read MoreHow To Set Up A GSuite Business Email Address – Data Driven Daily Tip 355
WATCH LISTEN READ When clients ask me if we support business Email hosting and management, my answer is – “yes, but only GSuite,” nothing else. This is because it is so simple, efficient, effective and user friendly to host your business emails through Gmail. In fact, it’s so easy, that I decided I wanted to…
Read MoreTwitter Technical Follower Limits – Data Driven Daily Tip 354
WATCH LISTEN READ I’m usually trying to figure out how to push the boundaries of all social media platforms. On Instagram, for example, I want to know what the best way is to gain legit followers. The same goes for Twitter. In the process of following new people on Twitter, I got a little excited…
Read MoreHow To Assign A Monetary Value To A Goal Completion in Google Analytics – Data Driven Daily Tip 353
WATCH LISTEN READ Google Analytics can be an amazing Business Intelligence Dashboard, if you set it up properly. While setting it up to track eCommerce Conversions is one thing, which I’ve shown you here setting it up to track leads – and assign a monetary value to those leads, is another. For example, let’s say…
Read MoreWhat Is The Difference Between An Alexa Skill And A Siri Shortcut? Data Driven Daily Tip 352
WATCH LISTEN READ I was talking recently with a good friend of mine, QuHarrison Terry, who is the co-founder of Inevitable/Human and the head of growth marketing at Mark Cuban Companies. He was asking me about why I thought the Alexa Skills Store would be the next $46 billion App Store. My answer, that Amazon…
Read MoreHow to Reserve Your Voice Domain Name on Google – Google Action Whitelabeling – Data Driven Daily Tip 351
WATCH LISTEN READ One question I’ve been asked very often since the first ever Nashville Voice Conference on July 31, 2019 is – how do I reserve my voice app’s opening phrase on Google? The technical way to ask this would be “how do I create an opening invocation on Google Actions?” But that’s not…
Read More