On Episode 30 of my Podcast, I sat down with Paige Holman, IT/IS Manager at The Next Door, Nashville, to talk Non-Profit Digital Marketing and Tech. The purpose of my meeting was to give her a WordPress Tutorial of the website Data Driven Design built for them over a year ago, so that she and her staff could remain self-sufficient after some personnel changes. It was interesting to learn what life is like in the non-profit sector, as well as how interested parties can support the mission of The Next Door.

Paul Hickey has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing and Email Marketing. The part that he’s most passionate about is quantifying next marketing actions based on real data.