WATCH READ Marketers, Biz Dev people and Business Owners eyes sometimes glaze over when we talk about data, but in this video we explain how free Google Tools like Google Optimize, Google Analytics, Google Search Console and Google My Business can put any small business in a position to optimize their digital presence and grow…

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GOOGLE ANALYTICS DATA EXPERTS Who your audience is. How they’re getting their information. How to get them to find you and convert. WE USE DATA TO DRIVE RESULTS. Google Analytics is a free tool that tells us a core group of four things at a basic level: WHO YOUR WEBSITE VISITORS ARE. HOW THEY FIND…

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WATCH LISTEN READ Don’t worry, you’re not alone. You’re clearly smart. You’re a successful small business owner OR an extremely intelligent marketer at an emerging brand or mid-size company, possibly the director of marketing, VP of Marketing or even VP of IT – but you don’t exactly know what Google Webmaster Tools is. It’s fine.…

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READ I’ve written and talked a lot about Google My Business and how important it is to small business owners and digital marketers. In addition to acquiring and verifying your listing, and the benefits you get from it. we clearly have seen that Google wants businesses to be posting frequently on their verified listing page. See…

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