READ Yo, so I get it. I feel you. I mean, I may seem like I don’t have as much experience as you, but I’ve been in the game for 18 years. I started with fax machines. Making copies. Making print pieces and passing them out by hand to the media. I mean, I know…

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READ It’s okay. It’s NOT a dumb question. Everyone wants to know. Everybody asks it. The answer is not clear to many who are not true practitioners, but all marketing directors, marketing managers, small business owners and sometimes even CMOs and CEOs really want to know. There are philosophical differences between the two, like when…

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READ We’ve all been there before. That place of feeling like something is missing, forgotten, overlooked, lost in the shuffle. Whatever the reason or excuse, something was forgotten and is now missing. Unfortunately for website owners (people responsible for the content on their website), whether you’re in the marketing department, or are running a business,…

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READ Humans in business cannot really function or be productive without data. Sorry, but it’s true in my experience. That’s why, when I see things like this on LinkedIn, it really makes my skin crawl. I understand after reading this several times, how it can go either way, as the original author of this post…

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READ Okay, so on this one I’m guilty of trying to grab your attention with a shocking headline, or whatever, but the honest to God truth is that I just couldn’t think of a better headline, so in true Data Driven Design fashion, I didn’t overthink it, I just went with it and I’m going…

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READ One of the most underrated pieces of a solid eCommerce marketing strategy is customer reviews. Of course, Google Reviews are the number one most viewed and trusted reviews, due to the fact that Google makes up 95% of search volume, according to our 2018 Data Download. I’ve already written a little bit about HOW…

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